
The reason why the well-informed consumer keeps more than one oil in his cupboard
We can definitely say that there is no such thing as the “best” olive oil. Instead, there’s an oil that will suit your tastes and go nicely with your favourite

We can definitely say that there is no such thing as the “best” olive oil. Instead, there’s an oil that will suit your tastes and go nicely with your favourite

Food and wine tourism is a journey for both the body and the spirit. It is a journey exploring the origins of well-being that awakens us to a deeper sense

Travelling is one of the best ways to broaden our horizons, and when the aim is to get to know the products from a certain land, we bring back important

An artisan olive oil is a perfect reflection of its territory of origin, including the culture and skills of its place of production, its particular identity and the story that

Ever since 1988, PrimOli has been pursuing a concept that has evolved into a norm over time. Typicality is not a concept in the mind of advertising and the imagination.

When it comes to packaging extra virgin olive oil, the main aim is to protect it from whatever increases its perishability: temperature, and contact with air, light and moisture. This

Production estimates prepared by ISMEA in collaboration with Italia Olivicola and Unaprol, and based on the latest survey at the beginning of November, indicate that production of olive oil in

The changes in climate that have been affecting our whole planet for years have also created alarm among olive growers, as these are one of the most common varieties of

Man savours the world, enjoys the taste of the world, introduces it into his body and makes it part of himself. (Michail Bachtin) To encourage sustainable food production, it is vital

The ideal temperature for storing extra virgin olive oil is between 14 and 18 degrees, but when winter comes the oil may well be exposed to colder conditions. It is

Extra virgin olive oil is one of the most important ingredients in Italian kitchens, used either straight from the bottle or for making sweet and savoury recipes. Everyone uses it

Tuscany, the land of olive-growing Tuscany is a welcoming land, a harmonious combination of many different identities. Rows of cypresses follow the banks of the Arno, and gentle hills fade

In a world where modern continuous-cycle milling plants have almost completely replaced traditional crops, false beliefs still persist, including the notion that a first cold pressing can only be obtained

At this first edition of the Milan International Olive Oil Award (MIOOA), created by the Olio Officina publishing house and focused on finding the best quality extra virgin olive oils

From mid-September PrimOli products are available both on REDMART and SHOPEE, leading e-commerce platforms in the South-Eastern Asian market based in Singapore. As a result of the collaboration with the

It is public knowledge that promoting a healthy diet is essential for enjoying good health. Extra virgin olive oil, an icon of the Mediterranean diet, produces an effect on the

The DOP PrimOli “Terra di Bari” extra virgin olive oil was highly praised at the “OLIO AWARD” competition held by the German magazine Der Feinschmecker, now in its 17th edition. It recognizes

With oil mills now mainly closed, ISMEA estimates Italian Olive oil production at 365,000 tons, 110% more than in the previous harvest and 13,7% more than that forecast for the

One of the most characteristic features of the Italian olive growing community is its rich and varied heritage, naturally diversified from north to south. However, looking at the market, only

The prestigious international EVOOLEUM competition, this year in its 5th edition, has selected PrimOli DOP Terra di Bari product among the 100 best extra virgin olive oils in the world.

Replicating what has happened in the wine world, the range of single variety olive oils (“monocultivar”) has grown. However, it begs the question: which is better, single or blended? Let’s

Now in its seventh edition, the packaging and visual design competition “Forme dell’Olio”, offered an important commendation to the PrimOli brand by awarding it first place in “Retail Oils”, second

The Taster’s profile has its own well rooted history, that refers back to the times when the first “branded” oil companies were born. In this case, the Italian cities of

Located in the heart of the Mediterranean, Sicily has for centuries been a crossroads for many populations. From the Phoenicians to the Greeks, from the Arabs to the Normans to