Category: Terroir

PrimOli takes the taste explorer on a journey of discovery!

Travelling is one of the best ways to broaden our horizons, and when the aim is to get to know the products from a certain land, we bring back important cultural knowledge to accompany what we serve at our table. Providing access to the world that produces “artisanal” extra virgin

Artisan oil: the culture of taste

An artisan olive oil is a perfect reflection of its territory of origin, including the culture and skills of its place of production, its particular identity and the story that surrounds it. PrimOli has always promoted the typical character of extra virgin olive oil, by marketing a wide range of

PrimOli: PDO and PGI culture,
before the norm

Ever since 1988, PrimOli has been pursuing a concept that has evolved into a norm over time.  Typicality is not a concept in the mind of advertising and the imagination.  Typicality is the real character of a product, created by the close relationship between various factors. For olive oil, it

PGI Toscano, an extra virgin olive oil with an age-old tradition

Tuscany, the land of olive-growing Tuscany is a welcoming land, a harmonious combination of many different identities. Rows of cypresses follow the banks of the Arno, and gentle hills fade far into the distance in a landscape of vineyards, olive groves and farmhouses. With the benefit of a mild climate

Riviera Ligure PDO: the heroism of oil

Liguria, a proud land of sea and olive groves Tightly embraced by mountains, Liguria turns its face towards the northernmost part of the Mediterranean. The region is a network of coastal towns and smaller inland centres, with the steep, sunny uplands falling away rapidly near the coast. Over the centuries,

PGI Sicilia: an oil that echoes the story of its territory

Located in the heart of the Mediterranean, Sicily has for centuries been a crossroads for many populations. From the Phoenicians to the Greeks, from the Arabs to the Normans to the Aragonese, this land has been a meeting place for civilizations: this unique combination of historical, social and cultural elements

PrimOli takes the taste explorer on a journey of discovery!

Travelling is one of the best ways to broaden our horizons, and when the aim is to get to know the products from a certain land, we bring back important cultural knowledge to accompany what we serve at our table. Providing access to the world that produces “artisanal” extra virgin

Artisan oil: the culture of taste

An artisan olive oil is a perfect reflection of its territory of origin, including the culture and skills of its place of production, its particular identity and the story that surrounds it. PrimOli has always promoted the typical character of extra virgin olive oil, by marketing a wide range of

PrimOli: PDO and PGI culture,
before the norm

Ever since 1988, PrimOli has been pursuing a concept that has evolved into a norm over time.  Typicality is not a concept in the mind of advertising and the imagination.  Typicality is the real character of a product, created by the close relationship between various factors. For olive oil, it

PGI Toscano, an extra virgin olive oil with an age-old tradition

Tuscany, the land of olive-growing Tuscany is a welcoming land, a harmonious combination of many different identities. Rows of cypresses follow the banks of the Arno, and gentle hills fade far into the distance in a landscape of vineyards, olive groves and farmhouses. With the benefit of a mild climate

Riviera Ligure PDO: the heroism of oil

Liguria, a proud land of sea and olive groves Tightly embraced by mountains, Liguria turns its face towards the northernmost part of the Mediterranean. The region is a network of coastal towns and smaller inland centres, with the steep, sunny uplands falling away rapidly near the coast. Over the centuries,

PGI Sicilia: an oil that echoes the story of its territory

Located in the heart of the Mediterranean, Sicily has for centuries been a crossroads for many populations. From the Phoenicians to the Greeks, from the Arabs to the Normans to the Aragonese, this land has been a meeting place for civilizations: this unique combination of historical, social and cultural elements